Moneyball Explainer

Moneyball is Australia's leading fantasy league destination, launching with NRL and AFL leagues.

I approached the explainer video by developing a unique range of illustrations, with varying character types to ensure flexibilty for future applications. The story took the playing process and boiled it down to the essentials - intended to educate the potential players as quickly (and simply) as possible.

V/O & Music Mike Hayes

Studio Freelance